A testimonial video should have a good description and summarization of the brand it is made for. The main goal is to present all the amazing features, traits, and characteristics of the brand in front of the people.
You can bring the top-position persons in the video, as well as the users or customers of that brand. Depicting the brand to the users will have the highest acceptable impact. People love such content, they live in it.
Check Out Our Top 10 Picks For Testimonial Video Examples
For a perfect review from the customers portraying the company benefits and details, testimonial videos have pretty much highly stood out and firmly benefitting to the brands. Such 10 videos are included here as prior examples and setbacks for such purpose and contents.
1. Trova – Authenticity and Relatability
A Genuine Customer Sharing Their Experience
The Trova providing direct customer experiences is one of the most satisfying and convincing testimonial content you’ll find. Right from the first segment, the video goes on with the direct benefits and traits of the business. Gradually, it portrays how the business comes into account in benefitting the users and taking their business passionately.
One of the most exciting things about the video is that people from young age to middle-aged to old citizens, everyone is involved. Upholding your testimonial as such is convincing for everyone out there for sure.
The business page and timeline are directly shown in the video. This assures the potential users to get a glimpse of the user experience, module, and feasibility of the business’ website directly.
2. Socio & Microsoft – Professional Production Quality
High-Quality Visuals and Sound
A professional and straightforward testimonial video, explaining the connection between socio and Microsoft as a whole. Yes, The Director of “Customer & Field Experiences’ at Microsoft Pradeep U.N himself is the one talking about his brand in the video.
The insights, rise, and success of the Microsoft using Socio Events platform and app are perfectly portrayed and viewed. Talking about the sound quality and background implementation is amazing!
A glimpse of Microsoft’s Redmond campus is also shown in the video. Such filming and shots do bring people closer to the brand’s innovation. As the video is about Socio, its benefits and functions are well portrayed and perfectly.
Going further, the director shows how you can use the platform for your digital transformation journey. The feasibility and compatibility of the platform for socializing is a breakthrough there.
3. SurveyMonkey – Clear Storytelling
A Well-Structured Narrative
AT&T, a renowned art performing center is a vital user of SurveyMonkey. In this video, their people have highlighted how they are enlighted and went ahead to their reach with SurveyMonkey.
Their program of the Moody Fund of Arts and elevated projects have been thoroughly boosted by SurveyMonkey. Groups and people have been surveyed through SurveyMonkey, and their results have been highly satisfying.
Narration going from the introduction of the company to the brief description of the programs by the President & CEO of AT&T, Debbie Storey represents a good narration. The transition prevails to the introduction of SurveyMonkey in a decent manner. There, the service and survey outstanding of Survey Monkey is well described, and how this website gave breakthrough for AT&T’s projects.
4. HealthONE – Emotional Connection
A Story That Evokes Emotions
HealthOne with its health and wellness center been creating a good impact on the people. Depicted by their CEO and other position holders, the method and way of their treatments have been discussed and enlightened there.
The video doesn’t stop there only, the patients and their well-wishers also praised their service. The way HealthOne created good grooming sessions and helped the patients recover more naturally was a praiseworthy campaign.
Even the most critical and helpless people got their consultation well done. The patient with nearly gave up on herself expressed how the healthcare changed her life. More details and such directed examples are available in the health care center, fighting and well keeping of themselves.
5. Rootdown LA – Specific and Measurable Results
Detailed Results and Benefits Experienced
To make kids and others more conscious about green veggies and natural foods, Rootdown LA has been well-directed in its mission. The goal of the organization is to ensure proper nutrition to the people all around.
With that being in use, removing fatal diseases like diabetes is one of their checklists. Currently, they have employed many people for their mission, some interns as well.
Their staff and volunteers are also in the video, saying what they’re bringing to the table for the world. Youth, food, community, and health are their working areas, and they have well ensured through the video of their target there.
6. Donde & Revolve – Diverse Perspectives
Testimonials From Different Demographics
A good segment of fashion innovation has been pitched in the video by Donde & REVOLVE. A good thing about the video, it has been minute-wise segmented as per the sections of the discussion.
A direct verdict and brand introduction start at the beginning to uplift the necessity of such a brand in the market. Then slowly, the CEO and COO go on to portray their potential clients here. As this is a huge industry, clients of different other relevant brands are their customers. And it’s been shown in the video to draw enough attention and acknowledgment from the viewers.
Demographic feasibility for clients all over the world is ensured. This is very unique and an outstanding strategy. Most testimonial videos are region or group-centric, but Donde & REVOLVE decided to explore the world, with their international establishments.
7. Profitero – Conciseness and Clarity
A Brief and to-the-point Testimonial
The perfect succession and people’s networking at the Profitero annual customer conference are well depicted in the video. A to-the-point testimonial without wasting any more excess or unnecessary time in the video is well portrayed.
Expression, feelings, and feedback from the audience are more focused and given priority in the video. Profitero’s networking and brand expansion has been given proper and sufficient importance here. As people came more in number, the position of the brand has been ensured to be at a good height.
Even from the customer’s point of view, it brings good assurance and acceptability for them. Business-wise, people are looking and craving for their dominance and events ahead.
8. PaySimple – Strong Visual Elements
Use of Visuals to Support the Testimonial
A good story shared by the Founder of ‘Block1750’ paves a good path in the video. It’s a non-profit dance studio, with people all around the area and surrounding. Now, the video uplifts PaySimple, as a simple and hassle-free transaction medium for Block1750.
As a user of PaySimple, Block1750 has been completing all of its transactions and other payments through this medium. As a regular user of such a big organization, I PaySimple lived up to its standards and expectations. A brief overview of the user experience of the transaction medium has been shown by the founder of Block 1750 in the video for the best convenience of the viewers.
9. LoopNet – Brand Integration
Seamless Integration of the Brand Within the Testimonial
Loopnet’s introduction is sealed at the very beginning here. As a real estate agency, the brokers themselves came up live and described the progress and plan of the agency.
Then came the way the company introduced themselves to the clients and went well ahead of the competitors in the same field. Not only that, the user experience and satisfaction are important, which the brand ensures.
A good bridge between the people and the broker was established. And the video could uplift both the broker and the customer in the video and seek their experiences. As a testimonial for brand integration, this goes quite well too.
Get Your Testimonial Video From Local Eyes
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And for the testimonial video, you better watch the video above. Clients of the production house have been very impressed followed by a glimpse of the potential conquer of the production house.
From day-to-day video to lifestyle promotion, local eyes have been everywhere. Even some fixed clients have contracted to produce 200+ videos from there. Don’t believe it? Watch the video!
Don’t wait much, because it’s time for action. We’re just a knock and contact away from providing you with the best video production, be it a testimonial video or any other.
Frequently Asked Questions
A video testimonial refers to a live experience sharing about a product, service, or any brand as a form of video. This mostly consists of a person speaking in front of the camera or giving a voiceover as a background.
To create a good testimonial video, make a top-notch script first. It should consist of relevant questions, which you should be sending to the spokesperson in advance. Then take shots perfectly and desirably, to make the video look good. A bit of animation, effects, and transitional editing can surely make your video a good one.
The best testimonial video should be as long as 60 seconds to 90 seconds. For certain purposes, it can go up to 120 seconds. But, making it much longer won’t bring any value to the board.
Testimonial videos have been well effective in increasing the conversion rate up to 80% for a brand or business. With their superb brand or business explanation strategy, the video method is perfect for such marketing.
Founder at LocalEyes Video Production | Inc. 5000 CEO | Emmy Award Winning Producer
